We have developed a full cycle of branding services — naming, concept, strategy, identity, promotion in social networks. INSIDE is an aesthetic sex shop in Ukraine. This brand is a symbiosis for a variety of requests. INSIDE is opposed to stereotypes and restrictions.
INSIDE modernizes sex.
Flexible identity concept with multiple graphic ways of brand disclosure.
The logo with the geometry of the grapheme of an antique font (which we remember when we talk about fashion/magazines) and the softness of friendly sans (soft/round font) visualizes the image of that very adult personality that has been formed but has not lost its madness, lightness, and individuality.
The identity retains the overall direction and impression, but has the potential for development — visualizes the balance when the personality fits the situation but does not lose himself.